STEP BY STEP HOW TO SELL YOUR HOME

Grab your popcorn for 30 minutes of Real Estate learning fun

SCOTTIE'S SELLER'S PLAYBOOK

Your home is your biggest asset. There are many agents that can put a sign in the ground and put your home on MLS/Realtor.ca - Choose a Realtor who understands the Real Estate market AND who is an EXPERT MARKETER. To SELL for the highest amount of money possible on on your home you need the most exposure to the highest number of potential buyers. This is done by MARKETING. The more people who know your home is for sale, the greater your opportunity to attract the buyer who's willing to pay the most for it.

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MARKETING MATTERS!

In Real Estate home sales MARKETING MATTERS, I firmly believe in the power of marketing. My approach is straightforward: to achieve the highest possible sale price for your home, it requires maximum exposure to a vast pool of potential buyers. This is where effective ACTIVE marketing plays a pivotal role.

 

By showcasing your property through captivating listing videos, we ensure that your home reaches a broad audience, increasing the likelihood of attracting the buyer who sees its true value and is willing to pay a premium price for it.


MARKETING THAT WORKS
Most Realtors rely on the passive marketing strategies to sell homes. With passive marketing the only way to increase exposure on your home is to reduce the price. So fi you aren't getting showings, or you aren't getting ofreting sply aand is adice adas tiecause ite control ke exposure, chore maknig thot decision in
My listings are advertised through Facebook ads, and Instagram ads. I do multiple ads on both platforms. So for these examples this is just 1ad on one platform. So there are additional ads on top of these for each listing. This is the kind of extra exposure you get when listing a home with me. This is on top of Staging, professional photos, 360s, virtual tours, floor plans and other professional marketing.
Marketing Analysis & Pricing
Home Preparation & Staging
Marketing & Showings
Offers & Negotiation
Contract & Paperwork
Closing & Beyond

WHY CHOOSE

SCOTTIE HENDERSON

When it comes to ACTIVE MARKETING I believe I get the most exposure to the most eyesballs for your property.  I believe it my job as your realtor to make sure as many people as possible know your homes for sale.  I do all the tradional Real Estate marketing as well.  I make sure your home shows best with any staging that is required, do professional photos, floor plans, and 360 walkthroughs.

But I know:

If I put a sign in the ground your neighbours will know your homes for sale (10-50 people)

Just posting the listing on MLS (realtor.ca) will get us 1000-3000 people knowing your home's for sale

But a catchy listing video ACTIVELY MARKETED to people looking up Real Estate will get you 50,000-150,000 extra people knowing your homes for sale.

 

So if my job is to sell your house, for the best price possible, it's my job to expose your house to as many buyers as I can.  I put in MAXIMUM EFFORT all the time... EVERY time.

My listings outshine with more social platform views than any regional realtor. Benefit from professional staging, high-quality visuals, and data-driven market analysis.    As your direct point of contact, I provide consistent, one-on-one communication, ensuring a successful sale at every step.